FLORENCE 3D Product Stills Exploration
Design, 3D Compositing - Software: After Effects, Cinema 4D, Redshift Studio: Winter Design
Working with Winter Design Studio, the scope of the project was utilizing Maxon's Cinema 4D with Redshift to create photo-realistic stills for product photography for a print campaign for a skin care cosmetics brand. Using Redshift was essential in creating a realistic look for the 3D renderings, as there was a strong emphasis on keeping things based in the real world. Keeping the layouts simple and using the client's branded muted colors, helped create a light, elegant look to their skin care beauty line, yet still maintained a refined high end look for their products that they were seeking. CREATIVE CONCEPT/ART DIRECTION: Ava Rodriguez-Smith